When a Google search begins with the search engine giant questionning your spelling you already know there may be some ambiguity around someone’s online profile, intentional or otherwise. Digging down page one as we do, and let’s face it not many people will go beyond that unless they are truly desperate to find something they know is definitely online somewhere if only they could find it, we begin to see a rather solid picture of Mr Khalil Ismail Al Meer forming. Our 4th CEO on the TopCEO list we are using as a starting point for this leadership digital reputational analysis is looking good.
Obligatory screengrab of SERP here:
Interestingly Mr Al Meer’s results do not begin with a LinkedIn profile or owned channel, but with 4Traders, a mix of business directory and news portal that manages lots of traffic through clickbait and leadership profiles such as this. I am not sure to this day if this is an approved profile of Mr Al Meer, but, profiel photo and brevity aside, it certainly isn’t doing him any harm.
Next on the list we are served an image selection by Google, showing us how well our subject has been tagged across the Internet in terms of visuals. You can see a full selection of images as the featured image of this post, as usual. It begins well and then descends into a multitude of random people with or without moustaches.
Beyond this we are left with several articles on the Khaleeji Commercial Bank company website, offering slightly more information than 4Traders did earlier, but we are certainly not overwhelmed with details. After some slightly arduous searching on my favourite professional network I did manage to find a clue as to why there was no LinkedIn profile surfacing on Google for our 4th most successful CEO of the Middle East in 2016:
Need I repeat myself on the importance of a polished and professional profile? Mine is hardly a work of art but has some merits, I hope you’ll agree. Please don’t hesitate to get in touch with Ashton and Ashton should you need any help or advice on boosting your online reputation, sir!